Rajya Sabha MPs demand law that makes celebrities liable for products endorsed

On Thursday, a demand for a new law was instigated by MPs from Congress and Samajwadi Party (SP) in Rajya Sabha to deal with issues of celebrities endorsing brands and products. This is demanded for those products and services that do not live up to their expectations and ultimately leave the consumers cheated.

According to Times of India, members of parliament from Congress and the Samajwadi Party in Radya Sabha has asked for a law that will make celebrities liable for misguided products. Naresh Agrawal raised the issue during Zero hour wherein he said that the new fashion of becoming brand ambassadors has substantially increased from film stars to sport personalities and even religious figures, making people likely to believe them. He notified that Indian cricket team captain Mahendra Singh Dhoni had to face the opposition of people from Noida for endorsing a real estate company.

Furthermore, Indian Express wrote that Indian actor Salman Khan endorsed a medical product but members Jaya Bachchan said that Agrawal should not be ''filmy.'  Agrawal added that in other countries, they make the celebrities who endorse products liable if it fails to satisfy their projected standard.

Meanwhile, as Business Standard published, another issue was also raised during the Zero hour which is to issue strict instructions to CPWD and other agencies involved in buildings to put an appropriate fire safety arrangements and remove encroachments to prevent accidents. The issue was pointed out by Shiv Sena in the context of the recent blaze which gutted the National Museum of Natural History in Delhi. He questioned why there are no adequate firefighting systems available to the country unlike the other countries.

Desai asked "Why was there no fool-proof fire safety arrangement?" He then urged the government to take appropriate measures in this issue which was supported by all of the members as said by Deputy Chairman PJ Kurien.

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India, Salman Khan, Mahendra Singh Dhoni, Liable, Endorsements, new law, Rajya Sabha, Naresh Agrawal, endorsement

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